Bulk vs individual DIRECTV Stream
Same channels and app, two very different products. Bulk is a building-wide agreement set up by the property. Individual is your own account with DIRECTV Stream.
Paid link. Elink is an authorized DIRECTV Stream dealer and earns a commission when you sign up through our link. It costs you nothing extra.

For property owners
DIRECTV Stream for less than half the list price, in every unit
When the whole building enrolls, residents get DIRECTV Stream Entertainment for $39.99 a month instead of the $89.99 list price. You bill it with rent and keep the margin.
How they differ
| Bulk (building-wide) | Individual (your own account) | |
|---|---|---|
| Who signs up | The property, through Elink | You, directly with DIRECTV Stream |
| Who DIRECTV Stream bills | The property, one bill for the building | You, on your card |
| What residents pay | Set by the property, often added to rent | DIRECTV Stream’s retail price |
| Typical price | Entertainment $39.99 at Elink buildings | $59.99 for 3 months, then $84.99 |
| Enrollment | Every unit in the building | One household |
| Package choice | Chosen by the property | Any package, Genre Pack or add-on |
| Login | Own login per unit, activated by the property | Own DIRECTV Stream account |
| Device | Gemini provided with Elink service | Your own device or $10/mo Gemini lease |
| Delivery | Streams over the building’s managed network | Streams over your own internet |
| When you move | Service stays with the unit | Account moves with you |
| Support | Elink | DIRECTV Stream, 800.531.5000 |
| Extras | Community channel for the building | Premium add-ons and promotions |
For property owners
Bulk DIRECTV Stream turns TV into an amenity and a revenue line. You pay a fixed per-unit price, set the resident price and keep the margin.
- Every unit connected on move-in day
- One bill and one team for internet, TV and phone
- A community channel on every resident TV
- Pricing only possible when the whole building enrolls
For residents
If your building has Elink TV, you already have DIRECTV Stream at the building’s price. Ask your property manager for your signup code.
- No building program? Sign up on your own through our link
- Want more channels than your building includes? Open your own account for Premier or a Genre Pack
- Either way, the DIRECTV Stream app and channels are the same
Bulk and individual questions
Straight answers. Anything else, ask our team.
What is DIRECTV Stream bulk streaming?
A building-wide agreement where the property provides DIRECTV Stream to every unit over the building’s internet. Each resident gets their own login. The property gets one bill and sets what residents pay.
Why is bulk so much cheaper?
DIRECTV Stream prices bulk service per unit for the whole building, so no one pays for individual marketing, promotions or one-off accounts. The discount depends on every unit enrolling.
Can a resident in a bulk building still sign up individually?
Yes. Anyone can open their own DIRECTV Stream account through our link, for example to get Premier or a Genre Pack. It is a separate account and bill.
What happens when a bulk resident moves out?
Bulk service stays with the unit. An individual account stays with the person and moves with them.
Related
Just need DIRECTV Stream for your home?
New customers get a 5-day free trial and DIRECTV Stream’s current new-customer price. No annual contract. Cancel anytime.
Paid link. Elink is an authorized DIRECTV Stream dealer and earns a commission when you sign up through our link. It costs you nothing extra.
Own or manage a building? DIRECTV Stream for every unit at bulk pricing is a different product. See how bulk works.
- Authorized DIRECTV Stream dealer
- 5-day free trial
- No annual contract
- Cancel anytime

